Friday, 19 August 2011

Cosmopolitan Magazine Subscriptions, A brief history




It's interesting to appear back in the origins of Cosmopolitan Magazine, seeing their first subscription numbers (within the 25, 000) range, into what it really is becoming now--a present day success. Its almost amazing the way the content has evolved within the years--from a one-time family magazine during the late 19th century--to what's now a demographic only at females.



Before cosmopolitan magazine experienced worldwide success, the first founders and editors (Schlicht Field) failed only 24 months following the company's launch. Only after E. D. Walker, an ex editor for Harper's Monthly purchased the rights to Cosmopolitan magazine did the company really remove. He didn't be satisfied with that old method of doing things, by having an innovative sense he introduced book reviews, serial fiction, and color illustrations towards the magazine.



Only one year later after Cosmopolitans booming popularity, E. D. Walker sold the organization to John Brisben Walker, who quickly employed a few of the nation's top writers. He continued to spread out a totally free correspondence school, that they needed to retract quickly after only 14 days more then 20, 000 people registered.



Cosmopolitan magazine was later sold to William Randolph Hearst in 1905. He started to grow playboy by using top writers, and investigative journalists. The best articles written originated from the recruiting a feeling of William Hearst, he employed Alfred Henry Lewis, David Graham Philips, Ida Tarbell, Upton Sinclair, Sinclair Lewis and George Bernard Shaw, all who continued to create probably the most famous articles for his or her time.



As decades past, playboy changed from strictly articles to short novels and stories, sales soared (1. 7 Million copies in circulation) and also over 5 million in advertising revenues in 1930. Cosmopolitan magazine turned out to be a fantastic success, following the World war ii magazine sales topped the two million mark. Unfortunately interest in the magazines content decreased within the 50s, circulation numbers crippled to simply on the million, regardless of the reduced revenue cosmopolitan magazine subscriptions remained as a profitable venture, right now Cosmopolitan is among the most enrolled in magazines on the planet.

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